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Blog: Version2

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New updates from the AdTech industry.

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Programmatic display ads are scalable, automated, and dynamic.
Channels, Version2
May 24, 2024

Programmatic Display Ads: What Are They, How To Buy (2024)

Photo by bruce mars on Unsplash Welcome back to CHANNELS, the series where we discuss the...
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OLV advertising captures attention, drives a high ROI, and has many targeting options.
Programmatic Advertising, Version2
May 17, 2024

OLV Advertising: Pros, Cons, How To Buy (2024)

Welcome back to CHANNELS, the blog series where we cover popular marketing channels, discuss how they...
Man on subway using smartphone with headphones, representing audience targeting solutions, real-time bidding, and AI-powered ads.
Sticky ads are an effective and non-intrusive way to reach your audience.
Channels, Programmatic Advertising, Version2
May 14, 2024

Sticky Ads: Why We’re Stuck On Them (2024)

Photo by Rasheed Kemy on Unsplash Welcome back to CHANNELS, where we discuss the most popular...
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Programmatic direct mail is a surprising and effective way to delight and engage your customers.
Channels, Version2
May 3, 2024

Programmatic Direct Mail: The Comprehensive Guide (2024)

Welcome back to CHANNELS, where we run through some of the top marketing channels available to...
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Social mirroring mimics the look and feel of your social posts across the open internet.
Programmatic Advertising, Version2
Apr 26, 2024

Social Mirror Ads: The Easy Way to Expand the Power of your Socials (2024)

Photo by William Hook on Unsplash Welcome back to CHANNELS, where we discuss one of the...
A photo of some digital out-of-home advertisements above a pedestrian street, including Forever21.
Digital out-of-home advertising provides targeting, context, and analytics to traditional OOH ads.
Channels, Programmatic Advertising, Version2
Apr 19, 2024

Digital Out-Of-Home: How To Wow Your Audience (2024)

Welcome back to our CHANNELS series, where we cover the main channels that advertisers should consider...
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Streaming audio ads are personal and capture your audience's full attention.
Channels, Version2
Apr 5, 2024

The Marketer’s Guide to Streaming Audio Ads (2024)

Welcome back to our CHANNELS series, where we discuss popular marketing channels to help you decide...
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Programmatic Advertising, Version2
Apr 5, 2024

8 Things to Look for in a Programmatic Advertising Company

A good programmatic advertising company can do wonders for your organization. But what are the qualities...
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Many advertisers are purchasing CTV inventory for its increased targeting options and high viewability and completion rate.
Channels, Programmatic Advertising, Version2
Mar 29, 2024

How to Buy Premium CTV Inventory (2024)

Photo by Marques Kaspbrak on Unsplash Welcome back to our CHANNELS series, where we’re going in...
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